001Inspect object
The Pine Cone.
$19.95Sensual geometry. Organic construction.
Hand-selected by gravity.
The natural collection / Vol. 01
Extraordinarily
ordinary.
Nature made it.
We made it available.
Considered objects. Unconsidered origins.
A small collection of things you could find outside.
Objects · Natural · Unnecessary
100% nature.
0% innovation.
0% innovation.
Object no. 001The Pine Cone.
$19.95 AUDPlus postage
Found, not invented.
Good design begins with knowing when to do absolutely nothing.
01 / The collection
Already in production.
For quite some time.
Three essential non-essentials.
Presented for your consideration.
001Inspect object
002Inspect object
The Stick.
$14.95A timeless extension of nature.
Available in the shape it already is.
003Inspect object
The Pebble.
$9.95Millions of years in development.
Worth the wait.
All prices in AUD. Orders opening soon.
02 / About Equeva
The world needs
fewer things.
Here are three more.
With restraint,equeva.
Some things are perfectly adequate
before we get involved.
At Equeva, we approach ordinary objects with the seriousness they have never asked for. A pine cone. A stick. A pebble. Carefully presented. Largely left alone.
We believe an ordinary object deserves the same attention as an extraordinary one. A thoughtful photograph. A considered description. An entirely disproportionate amount of white space.
The objects already had everything else.
01
Notice something.
02
Pick it up.
03
Give it a name it already has.
Objects from outside. A perspective from somewhere else.
03 / A few questions
Understandably,
you have questions.
We have answers.
Whether they help is another matter.
What exactly am I looking at?
Ordinary natural objects, given an extraordinary amount of consideration. The objects are familiar. The seriousness is a matter of interpretation.
Can I actually buy any of this?
Ordering is opening soon. Until then, the collection remains available to look at. The objects are very good at waiting.
Does the pine cone contain pine?
It may contain pine. It is also likely to contain cone.
Will I receive the pine cone pictured?
The photograph is illustrative. Your pine cone will vary in size, shape and general disposition. Each pine cone is unique. Unfortunately.
Is the pebble compatible with my lifestyle?
It has no system requirements, needs no account, and is comfortable doing nothing. You may have a great deal in common.
How does delivery work?
By post. Not by gravity. Available destinations and postage will be shown before payment.
04 / Correspondence